The counter-intuitive SEO strategy that actually drives revenue If you are running a bootstrapped startup, standard SEO advice is not just unhelpful; it is actively dangerous. You have likely heard it a thousand times: do keyword research, find terms with high search volume and low difficulty, and write content to rank for them. For a new company with a brand-new website and near-zero Domain Authority (DA), following this advice is a death sentence. You will spend months crea